Travel Website Design & Development
Websites Designed Around Your Business, Your Customers & The Way You Want To Grow.
From improving an underperforming existing website to building a new site from the ground up, Horizon Forge Atlas creates websites for travel, tourism, hospitality, adventure and experience businesses that are designed to be useful, discoverable and easy for customers to act on.
A New Website or a Better Website?
Build From the Ground Up
Starting from scratch? We can take your website from initial planning through to launch, including hosting setup, structure, design, development, content implementation and the technical foundations your project requires.
Redesign and Improve
Already have a website but it isn't doing what you need? We can assess what is working, identify opportunities for improvement and redesign the site around your current business goals.
Unsure? We can help you work out what you actually need before you commit to a build.
We Don't Start With a Template. We Start With Your Business
A website should do more than make your business look professional. It should help customers understand what you offer, answer their questions, build confidence and make it easy for them to take the next step.
That’s why we begin by understanding your business, customers and goals before we start designing.
1-Discover
Understand your business, customers, goals and current challenges.
2-Structure
Plan the pages, navigation and customer journey around what visitors actually need.
3-Design
Create a visual direction that reflects your brand while keeping usability at the centre.
4-Build
Develop the website, configure the required functionality and make sure it works across devices.
5-Optimise
Implement appropriate SEO, performance, analytics and technical foundations according to the project scope.
6-Launch
Test, configure, launch and hand over the finished website, with training or ongoing support where required.
What Your Website Can Include
Your website can be as simple or as ambitious as your business needs. We build everything from simple one page websites to complex projects requiring multiple integrations.
Website Strategy & Architecture
Page structure, navigation and customer journeys designed around your goals.
Design & User Experience
A distinctive visual design that represents your brand and makes information easy to find.
New or Improved Content
Existing content can be implemented, improved or rewritten depending on the project.
Search & Performance
SEO and AI visibility foundations, technical optimisation, performance considerations and search-friendly structure.
Functionality & Integrations
Forms, booking systems, payments, newsletters, CRM connections, multilingual functionality and other systems where required.
Analytics & Measurement
Google Analytics, Search Console and other tracking tools set-up where appropriate.
Content can be supplied by you, developed collaboratively, or created by HFA. If substantial copywriting or multilingual content is required, this will be included in the project scope and quotation.
Websites Built for Travel and Experience Businesses
Travel websites have different challenges
Travel customers rarely make decisions from a single piece of information. They want to know what the experience is, whether they can trust the business, what is included, where it takes place, what it costs, what happens next and whether it is right for them.
We design websites with that decision-making process in mind. This means building websites that:
Inspire: Make experiences compelling without sacrificing useful information.
Generate Trust:Â Â Present reviews, experience, credentials, partners and other proof where it matters.
Provide Clarity: Make itineraries, services, destinations, prices and practical information easy to understand.
Drive Conversion: Give visitors clear next steps, whether that means enquiring, booking, calling or purchasing
Are Discoverable:Â Structure content so the website can support search and AIÂ visibility and future content marketing.
Grow:Â Build a site that can evolve as the business adds services, destinations, content or functionality.
Selected Projects
Proyecto Peru Centre
www.proyectoperucentre.org– An experiential travel organisation offering language immersion, volunteering, internships, and tours in and around Cusco.
Adam Russett Mountaineering
Coming Soon- A UK-based climbing and winter pursuits experience provider launching their first website
Pricing - Every Website Project is Unique
Some businesses need a simple one-page website. Others need a large content-rich site with multiple services, destinations, languages, analytics and third-party integrations. Some will need a new website built from scratch while others will need focused improvements on an existing website.
Rather than forcing every business into the same package, we scope each project around what you actually need.
Your proposal will clearly set out what is included, what is optional and any third-party costs involved.
What Influences The Cost?
- Number of pages
- Amount of content
- Design complexity
- Existing website vs new build
- Content creation
- SEO requirements
- Multilingual functionality
- Booking systems
- Payment systems
- CRM or other integrations
- Ecommerce
- Analytics and tracking
- Hosting requirements
- Migration work
- Ongoing support
- Bespoke Requests
Essential Website Package - $499 USD
A straightforward WordPress website for businesses that need a professional online presence without unnecessary complexity.Â
What’s Included
Up to 4 pages
WordPress website setup
Responsive design for desktop, tablet and mobile
Hosting setup
Contact or booking enquiry form
Navigation/menu setup
Basic website structure and configuration
Copywriting assistance for your existing content
Contact information and basic calls to action
Basic launch configuration
Website testing before launch
Need something more? We can build on this foundation with a tailored proposal.
Not sure what your new website needs? Start here
We’ve created a Website Discovery Workbook to help businesses think through their website before development begins. It covers your business goals, customers, brand, website structure, content, functionality, integrations, hosting, SEO, budget, timeline and ongoing support.
You don’t need to have all the answers. The workbook is designed to help identify the decisions that need to be made before development begins.
The workbook is available in English, Spanish and German.
Frequently Asked Questions
How much does a website cost?
New websites are priced from $499 USD for a basic 4 page site. Rebuilds and more complicated projects are priced individually.
Can you set up hosting and my domain?
Yes, we can set up hosting and domains. We can also provide ongoing hosting support.
Can you make my website multilingual?
Yes, we can provide websites in English, Spanish and German with localisation. We can also setup other languages using the latest machine translations tools.
Do I need to provide all of the content?
No. Depending on the project, you can provide your own content, work with Horizon Forge Atlas to improve it, or commission content creation as part of the project.
Will I be able to update the website myself?
Yes. Where desired, websites can be built so that you can manage your own content, and training can be provided after launch.
What happens if I already have a website I like?
You don’t necessarily need a complete rebuild. We can assess the existing website and identify what should be retained, improved or replaced.
Horizon Forge Atlas
Contact
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Websites and digital marketing for travel businesses that want to grow
- horizonforgeatlas@gmail.com
- Working with travel businesses worldwide
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